BeE's Bakery

| Custom Brand Identity |

High Point University - College Work

Designed for the sugar addict, Bee's Bakery is a fictional bakery that houses anything from cupcakes to crêpes. During the design process, I wanted to keep things simplistic while also remaining visually appealing. Inspired by the sweetness and wispy texture of honey - I incorporating a honey stick that allows the logo to put a concept behind the name while also representing the sugar filled baked goods you will find inside. Just as bee's need flowers to make honey - Bee's Bakery needs humans to make money!

Logo & Color Palette

The logo for Bee's Bakery can be shown using a primary logo or a secondary logo. The Brand Identity also features three primary colors as well as two secondary colors.